BuchGesicht Jury

2009, which cover design should be BuchGesicht? A question that should answer diligent Internet users. The jury has set: the ten most compelling entries of the BuchGesichter design competition 2009 will be presented from April for four weeks to the online voting on berufskompetenz.de. In the competition the Cornelsen Publishing House has called all trainees, students or new entrants in the creative field, to co-develop the envelope design of a new series of books for the professional qualification in the media and advertising industry. Partner of the design competition are the media.net Berlin Brandenburg, as well as the German Marketing Association. First title of this series should appear already in the autumn of 2009. The two media professors from the jury of experts agree: the response to the competition was overwhelming both in terms of quantity as well as quality. 287 entries were submitted from throughout the country. Particularly pleased we have about the tremendous professionalism of the submitted work.

We had the optimistic way Although required, but not necessarily expected. “, commenting on Professor Susanne Radtke and Professor Arnd Joachim Garth. Cornelsen Editorial Director Erich Schmidt-Dransfeld complements the action of the jury of the competition: we have assessed all posts with regard to various criteria and awarded according to points. From this score the best resulted in ten for online voting.” So looked among other things, whether the given theme and the target groups were taken into account. Also the graphic and typographic quality, functionality in different book formats and topics, the readability in reduction, the arrangement and recognizability of the prescribed cover information and a (re) recognizable style guide have been graded.

The return of the online vote result in the three main winners who will be announced on May 7, 2009. BuchGesichter 2009 is endowed with 4,000 euros. 2,000 euro waving the winner, the runner-up Gets a reward in the amount of 1,500 euros, 500 euro the jury for third place awards. The on presented ten posts can during a media event to the series start in Berlin imagine agencies from the advertising and marketing industry personally. The jury include: Prof. Arnd Joachim Garth, Mediadesignhochschule Berlin, Institute for brand and communications psychology Christine Holk, head design, Cornelsen Verlag Andrea Peters, Managing Director media.net Berlin Brandenburg e. V. Carsten Pfeiffer, marketing/sales management trade Cornelsen Verlag Prof. Susanne p Radtke, Ulm University, Chairman of the Audit Committee for media designers Marc Rosenfeld, Vice President / junior spokesman German Marketing Association Erich Schmidt-Dransfeld, editor in Chief book, Cornelsen publishing partner of the competition BuchGesichter 2009: The Business Alliance of the media economy media.net Berlin Brandenburg e.V. is the largest cross-industry business network in the region Berlin and Brandenburg. The members of media.net belong to different sectors of the media industry, for example New media, film/TV, print and advertising, multimedia, IT, music and communication. The German Marketing Association is the Professional Association of marketing management and umbrella organisation of 65 nationwide marketing clubs. Founded in 1956, it is today an institution the brand for practical training and transfer of know-how of marketing professionals.